Resume-Digital Marketing

John Jordan Media

Denver,CO

03/22 – 11/22

Dot.Competent Digital | Marketing & Business Consultant

 SEO & Digital Marketing Strategy | Branding & Graphic Design

  • multi-channel marketing strategies, increasing traffic and sales by 25%

  • SEO-focused content marketing improving organic search rankings.

  • deep market research/competitor analysis to identify growth opportunities.

Blackhawk,CO

03/22 – 11/22

Monarch Casino Resort Spa| Marketing Manager

Staff Management | Marketing Strategy | Guest Service

  • streamlined the marketing department for efficiency and proficiency

  • directed partners and consultants for campaign accomplishments

  • marketing strategy and rebranding to grow new customer segments

Denver, CO

01/16 – 11/24

Clear Mountain Media | Digital Marketing Strategist

Digital Marketing & Social Media Strategy | Business Rejuvenation

 

  • created powerful marketing strategies to explode traffic and sales

  • process to syndicate expert content across multiple channels

  • a-z system to help startups build authority and become industry leaders

Frisco, CO

12/15-5/17

QuickDrain USA | Marketing Director

Marketing Director | Media Designer | Website Development

 

  • rebranded / modernized company’s image to become more competitive

  • implemented professional marketing department, the company previously had none

  • helped achieve industry leader recognition for the company’s innovative product

Dillon, CO

10/14-3/17

Keystone Resort | Supervisor, Team Building Trainer

Management | Guest Service | Team Building Trainer

 

  • developed a program that significantly improved employee morale and retention

  • helped improve team customer service skills leading to higher quality guest interaction

  • helped expand ski and ride safety awareness, lowering on-mountain accidents

Lake Delton, WI

2/05 – 04/10

Network Empire | E-Learning Manager, Trainer

Digital Marketing | Graphic Design | Client Training | E-Learning

 

  • ahead of it’s time e-learning platform simplifying the company’s (complex) software

  • fresh brand strategy that positioned the company as an industry leader

  • streamlined the company’s massive information library into learning paths for clients

Lake Delton, WI

1/96 – 4/12

NCCFE International | Online Program Director

Art Direction | Graphic Design | Web Development | E-Learning Development | Events

 

  • organized hundreds of international wellness events

  • developed a successful E-learning program, adopted by similar organizations

  • e-learning program grown to 35 countries, 10,000 engaged visits per week

Education

 

  • Bachelors Degree
    Visual Communications
    Westwood College
  • Adventure Film Certificate
    Outside Adventure Film School
  • Certificate, Video Journalism
    Video Journalism Bootcamp
    Rosenblum TV
  • Pro Marketing Certification
    Advanced Marketing Certification
    Network Empire

Software

 

✔ SEO & Analytics:
Google Analytics, Google Search Console, Google Ads, SEMrush, Ahrefs, Moz

✔ Marketing & Content:
HubSpot, WordPress, Google Tag Manager, Bing Webmaster Tools, Trello, Clickup, Mailchimp, Aweber
Microsoft Office Suite

✔ Design & Development:
Adobe Suite (Photoshop, Illustrator, Premiere, InDesign, After Effects), Audacity

✔ Project Management & CMS: ClickUp, Trello, Various CRMs, WordPress, Joomla

Skills

 

SEO & Digital Marketing

✔ Technical SEO, keyword research, on-page & off-page optimization
✔ Competitor analysis, local search marketing, analytics & reporting
✔ PPC & paid social ad campaigns (Facebook, Instagram, LinkedIn)

Brand Strategy & Growth

✔ Market positioning, brand storytelling, digital reputation management
✔ Content syndication, authority building, influencer partnerships
✔ Customer engagement strategies, multi-channel marketing execution

Content & Social Media Marketing

✔ Blogging, podcasting, video content, editorial strategy
✔ Social media growth, engagement analytics, audience segmentation
✔ Conversion-optimized content marketing & lead generation

Email Marketing & Newsletters

✔ Email campaign strategy, automation, and list segmentation
✔ Drip campaigns, customer retention, and lifecycle email marketing
✔ A/B testing, performance tracking, and conversion optimization
✔ Familiar with Mailchimp, AWeber, HubSpot, and email CRM integrations

Website Optimization & UX

✔ Mobile-first design, UI/UX best practices, Google Tag Manager
✔ CMS management (WordPress, Shopify), structured content mapping
✔ Data-driven conversion optimization & A/B testing

Creative Strategy & Visual Design

✔ Adobe Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere)
✔ High-impact branding, package design, visual storytelling
✔ Corporate identity development & digital media design

Interests

 

Musician & Creative Storyteller
✔ Bringing creative perspectives into branding & content marketing.

World Travel & Cultural Insights
✔ Understanding audiences through global experiences.

Former Volunteer Firefighter 
✔ Leadership, teamwork, and high-pressure decision-making.

Improv & Stand-up Comedy
✔ Quick thinking, engaging storytelling, and audience connection.